So: sales data time!
I can no longer get Amazon to give me the full history in one handy chart! Here's most of it, from 7/1 to 9/28:
1st Month: 507
2nd Month: 292
3rd Month: 146
Total through 9/28: 981
Average unit sales:
1st Month: 16.9
2nd Month: 9.4
3rd Month: 4.9
Sales continue to fall off by 40-50% a month. It's most of the way through the fourth month now, and that trend looks likely to continue in October. It's close enough to October 29 that I was tempted to wait and post months three & four at the same time. Then I realized I will probably be slow about posting month four too, so let's just get this one up. As always, the vast majority of RA's sales are from Amazon, though sales through Draft2Digital stayed flat at 6 copies so they've gone from 2% of sales to 4%. (Go non-Amazon bookstores! Provide some competition!) Despite the continuing drop, I remain pleased by overall sales and rather boggled that it hasn't fallen to zero yet. Not even for one day. O_o (Though that day is presumably coming, perhaps even this month.)
I've gone from checking on sales a few times a day (when it first came out) to checking a few times a week. Maybe my desire to check is tied to "whenever 5-10 copies have probably sold"?
I did nothing to affect sales in September, and have no plans for October, either. On November 6, I'll be putting the book on sale for $4.99; this timing is connected to events in the serial. I may buy some advertising at the same time, depending on whether or not Marketer Rowyn comes out from under the kitchen table.
In one last piece of sales news: RA didn't break 1000 units in September, but it did hit that milestone in the first week of October. \o/ SO EXCITED.
I'll close with a link for those interested in publishing numbers in general: Kameron Hurley's fascinating post on the average sales of published books.